2018 China Rising Affluent Financial Well-Being Index

The 2018 Index reveals that despite macroeconomic headwinds, China’s rising affluent report improved financial well-being and confidence. At the same time, the resilience of this confidence is being tested by rising expectations for the future. These expectations often seem poorly supported by adequate financial planning and awareness. 

The second edition of the groundbreaking annual Index assessed the sentiment, opinions, and investment behaviors of more than 2,600 of China’s rising affluent class – those earning RMB 125,000 to 1 million per year—across 9 major Chinese cities, including Beijing, Shanghai, Guangzhou, Chengdu, Hangzhou, Dalian, Xiamen, Chongqing, and Wuhan. The survey asked 65 questions, including core Index questions.  

The Rising Affluent Financial Well-Being Index was commissioned as part of a collaboration between SAIF and Charles Schwab & Co., Inc. Survey design, data collection, and Index formulation were conducted by Nielsen, an international research organization. Paired with the 2017 inaugural Index, the 2018 Index enables financial professionals and policymakers to better understand and serve China’s rising affluent investors. 

Click on the link on the right hand side for the full research report.